I’m Mathew Ammerman, a Canadian writer and researcher with a focus on casinos and gambling culture. I never imagined I’d make a career out of exploring the quirks and psychology of casinos, but sometimes life has its own way of dealing the cards. My home is in the rolling, maple-rich landscapes of Ontario, but much of my life is spent in digital spaces, sifting through stories, data, and conversations about one of the world’s oldest entertainments: gambling.
I grew up in a family where game nights were a regular tradition, and I learned early on the art of bluffing in card games with my brothers. There’s something about the thrill of a good game that struck a chord in me from an early age. As I got older, I realized there was more to these games than just luck or chance—it was about strategy, psychology, and the unpredictable human element.
My writing journey began as a casual interest; I started by drafting short articles about the history of table games and online gambling. As time went on, I became fascinated by the ways gambling has evolved over centuries, from early card tables in Europe to virtual reality experiences that blur the line between reality and fantasy. The more I wrote, the more I discovered that casinos were far more than flashing lights and slot machines. They were a world of psychology, strategy, and, yes, risk—ingredients that make for some fascinating stories.
I strive to make my articles stand out by avoiding clichés and digging deeper into the “why” behind the game. Why do we keep coming back to casinos? Why are some players drawn to skill-based games, while others prefer the luck of the roulette wheel? I aim to capture the intricacies of each answer, backed by research and colored with stories from my own experiences.
Living in Canada, where gambling laws are dynamic and vary by province, I get to see a unique side of the industry that not everyone gets to explore. The cold Canadian winters also keep me indoors, so there’s no shortage of time to dive into research and put together the kind of rich, detailed pieces I enjoy. Writing about casinos has become both my profession and my passion, and I’m grateful for every article that lets me explore, question, and share a world that’s as unpredictable as the games it houses.